WordPress for Beginner: The Ultimate Guide
11 mins read

WordPress for Beginner: The Ultimate Guide

WordPress 101

WordPress for Beginner: When starting a website one of the first things to consider is the “Blogging Platform”. A lot of times when you ask people’s opinions most of them always choose “WordPress” because it’s easy. Well is it? Most beginners don’t seem to agree but don’t worry I’m here to hold your hands while we navigate through the world of wordpress. 

WordPress unlike Blogger requires Hosting, wordpress Software, a theme and some plugins. Setting up all these might prove difficult especially if you’re not a developer. This wordpress 101 series will help you navigate through the beginner world of wordpress and help you save time, and avoid frustrations and some mistakes that many beginners make when starting their wordpress blogging journey. So, let’s get into it. 

 

What is WordPress

WordPress is an open-source content management software that allows anyone – both developers and non-developers – to create websites or blogs. It was created in 2003, so it’s been around for a very long time. Currently wordpress powers more than 42% of websites on the internet. 

WordPress also has a ton of support online in the form of Forums, blogs, YouTube channels and many more. It is also constantly being worked on and improved every year. 

When it started it was just a blogging platform but today it can be used for all sorts of websites such as:

  • Blogs
  • E-commerce websites
  • Membership websites
  • Forums
  • Social networks …..E.T.C

 

WordPress.com Vs WordPress.org

WordPress exists in two forms, WordPress.com and WordPress.org. each of them has the same result but they are different. WordPress.com is a fully hosted platform, it takes care of things like hosting, Maintenance and security for you, while WordPress.org is a self-hosted platform and requires you to get your hosting provider and take care of maintenance and security yourself. 

Also, WordPress.com can be expensive and has limitations on customization and plugins, while WordPress.org is cheaper and allows for full customization and plugin installation. Click here to learn how to install wordpress on your hosting. 

 

WordPress Dashboard WordPress for Beginners

Wordpress for beginners

The wordpress dashboard is where all the magic happens.it is the first page you see when you log in to the backend of your website.  It provides access to all the management features on your website. 

To access it you can use the wordpress login link – www.yoursite.com/login – or use the wordpress admin link – www.yoursite.com/wp-admin. Enter your username and password and click login. 

The wordpress dashboard is divided into 3 sections:

Wordpress for beginners
WordPress Dashboard Sections
  1. The toolbar at the top
  2. The main navigation menu on the left-hand side
  3. The main work area: this section is customizable and changes depending on the page you’ve selected. 

The wordpress dashboard is where you’ll spend all your time so it will take a lot of time to master all of its many functions. These functions include;

  • Visiting your website frontend
  • Creating posts and pages
  • Managing comments
  • Installing plugins and themes
  • Managing installed plugins and themes. 

 

Setting up your WordPress ThemeWordPress for Beginners

 

A wordpress theme controls the appearance of the front end of your website. It designs your website in a user-friendly according to the type of website you’re designing. Different themes have different features structures and functions. There are various kinds of themes such as e-commerce themes, blogs, business websites, social networks and so on. 

Themes can be free or premium (paid) and the kind you choose will depend on the kind of website you want. Some complex features may require you to purchase a premium theme but if you’re running a simple blog you can get beautiful themes for free. 

Themes can be gotten for free on the wordpress.org repository or purchased from third-party websites such as “themeforest.net” or “Codecannyon.net”. 

Creating WordPress Posts and Pages WordPress for Beginners

Posts and pages are the two major contents found in any website. They can serve the same purpose which is “content” but ultimately they are different. 

typical wordpress post sample
wordpress post

A post is a dynamic content which has categories and tags and can be shown or arranged in different ways. It typically involves content that you publish frequently.  It’s dynamic because it can be easily altered without affecting your site’s SEO. An example of posts may be “Wordpress 101”. 

Typical wordpress page
Typical wordpress page

A Page however is static and contains content you don’t change regularly. Instead of categories pages can be put under a “Parent Page”.  Pages also do not have tags. An example of a page may be “About Us”

 

Understanding and Choosing WordPress Editors. 

WORDPRESS EDITORS

WordPress editors are where the creation of posts and pages takes place. All wordpress editors are made up of three (3) sections: The top menu, the main content area and the sidebar menu. Each of these sections allows users to perform different functions. Most wordpress editors are similar to Microsoft Word so, if you’re familiar with Word wordpress editors will be much easier to decipher. 

WordPress editors include Gutenberg, Classic Editor and Block Editor. The Block editor is the default editor of wordpress but can be a bit confusing for beginners, Gutenberg is similar to the Block editor but has more customization functions. Classic editor is much more similar to Microsoft Word and can be improved by adding plugins like “Advanced Editor Tools”. 

 

Setting up wordpress Security

WORDPRESS SECURITY
wordpress login page

One of the unique features that wordpress offers is its top-notch security features. Unlike Blogger, wordpress offers security that is not linked to an email account. It allows you to create a unique username and password and has a login page. 

Security in wordpress also comes in plugin forms which offer brute force protection and antivirus protection. You can easily secure your wordpress website by choosing a good password, downloading themes and plugins from safe and secure websites and setting up plugins such as Wordfence. 

 

Submitting your website to  search engines

 

A search engine is a software system that provides hyperlinks to web pages and other relevant information on the Web in response to a user’s Search. When a user inputs a search term within a web browser or a mobile app, the search engine provides a list of hyperlinks, accompanied by textual summaries and images. These search results are based on a complex system of indexing, continuously updated by automated web crawlers. Examples of search engines include  Google Search, Bing, DuckDuckGo, Yippy, etc

Submitting your website to a search engine makes it possible for users to see your site hyperlinks in their search results. This will boost your site traffic and increase the sales and popularity of your website you can submit your site create a “SiteMap” which will contain all necessary pages, posts and links of your website. 

 

Setting Up Site Analytics

Wordpress for beginners
WORDPRESS ANALYTICS

Analytics monitors the daily traffic on your site. It shows the source of your visitors(google.com facebook.com, Reddit.com etc.), the countries that visit your site, the type of devices your users are using and a lot of other features. 

Site analytics give you an insight into how well your posts, pages and products are performing and allow you to edit or change your site preferences based on what visitors would like. 

There are various analytic tools out there but some of the more popular ones are:

  • Google Analytics (free)
  • Bing Webmaster (free)
  • Google Search Console (free)
  • Jetpack (free and paid) etc

As a beginner, it is advisable to make use of all the free analytics to better understand what works for you. 

Sharing Your Content.

SHARING CONTENT

Sharing content on social media is one of the best ways to drive traffic to your site. With the millions of content on the web, it might be difficult to generate traffic from Google especially if your website is new. 

You can share your content on already established websites like Facebook, Twitter, Pinterest, tumbler etc. 

Sharing content might be easy but it is not a guarantee of engagement on your site. Here are some tips to make your posts engaging and effective:

Know Your Audience: Understand your target audience and tailor your content to their interests. Consider their demographics, preferences, and behaviours.

Create High-Quality Content: your content should be insightful and helpful. It may be tempting to just let AI do all the work but it doesn’t always end well. Your content should have:

Good Visuals: Use eye-catching images, videos, and graphics. High-resolution photos and well-designed visuals tend to perform better.

Captions: Write compelling captions that resonate with your audience. Be concise, witty, and authentic.

Hashtags: Use relevant hashtags to increase discoverability. Research popular and trending hashtags related to your content.

Proper Timing: Post when your audience is most active. Different platforms have varying optimal posting times.

 

Engage with Your Audience:

Interact with your followers by replying to comments. Show appreciation and encourage conversations.

Ask Questions: Pose questions in your posts to encourage engagement. People love sharing their opinions.

Host Contests or Giveaways: Encourage participation by offering prizes or incentives.

 

Promote User-Generated Content (UGC):

Encourage your followers to create content related to your brand or niche. Repost UGC with proper credit.

UGC builds community and trust.

 

Be Authentic and Consistent:

Share your genuine thoughts, experiences, and stories. Authenticity resonates with audiences.

Maintain a consistent posting schedule. Regular updates keep your followers engaged.

 

Conclusion

Although WordPress is a great platform for website creation and blogging it might be overwhelming for beginners, especially for those who are not developers. Nevertheless, it is easy to understand once you get the hang of the basics. Follow everything step by step and always start small to avoid expensive mistakes. 

Don’t give up on your wordpress journey!

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